We created food shaped like the iconic Heinz Keystone in Heinz's first ever logo-less campaign. We let consumers make the connection that Heinz makes burgers, hot dogs, and fries the delicious foods that they are.
rECOGNITION
applied arts advertising winner & cover image, 2021 // EPICA BEST CRAFT WINNER, 2021 // marketing awards shortlist - advertising, 2022
CCO: Aaron Starkman
ECD: Mike Dubrick
HOA: Joel Holtby
AD + CW: Rachel Leblanc, Ryan Cookish
Strategist: Julian Morgan
Account Director: Kai de Bruyn Kops
Account Manager: Katherine Ly
CGI Artist: Brad Pickard
Producer: Narine Artinian
